Chipotle Mexican Grill has this belief: that food has the power to change the world. Now not every restaurant will bear this mantra. Chipotle Mexican Grill has the proofs why they abide by this motto. At Chipotle Mexican Grill, they do everything by being real. What does this mean? Well, Chipotle Mexican Grill was born out of the radical belief that there is a connection between how food is raised and prepared, and how it tastes. To ensure this, they create food that is better for you, better for the people, and better for the planet. You will get to know more a little later on.
This restaurant, otherwise known as Chipotle, is an American chain of fast casual restaurants with locations in the United States, the United Kingdom, Canada, Germany, and France. They specialize in tacos and Mission burritos made to order in front of their customers.
For them, it is not just food for thought, but thought for food. They make it real creating the freshest food every day, with no artificial flavors, no colors, no preservatives, no freezers, no can openers, and no shortcuts. These are why they are well-loved by people worldwide. Among their ingredients are bell pepper, black beans, black pepper, brown rice, cilantro, soy beans, cloves, distilled vinegar, lemon juice, lime juice, honey, and so much more.
They use these to create the menu that includes burritos, burrito bowls, tacos, salads, quesadillas, lifestyle bowls, and many more. Here is the full menu with store hours, history, and interesting facts about Chipotle.
Chipotle Mexican Grill Menu
|Burrito, Bowl, Tacos & Salad|
|Taco (Chicken)||1 Pc.||$2.40|
|Tacos (Chicken)||3 Pc.||$6.50|
|Taco (Steak)||1 Pc.||$2.75|
|Tacos (Steak)||3 Pc.||$7.50|
|Taco (Carnitas)||1 Pc.||$2.55|
|Tacos (Carnitas)||3 Pc.||$6.95|
|Taco (Barbacoa)||1 Pc.||$2.75|
|Tacos (Barbacoa)||3 Pc.||$7.50|
|Taco (Sofritas)||1 Pc.||$2.40|
|Tacos (Sofritas)||3 Pc.||$6.50|
|Taco (Vegetarian)||1 Pc.||$2.40|
|Tacos (Vegetarian)||3 Pc.||$6.50|
|Meal Includes Fruit or Kid’s Chips & a Drink|
|Build Your Own||$4.75|
|Cheese Quesadilla (No Meat)||$3.75|
|Cheese Quesadilla (with Meat or Guacamole)||$4.25|
|Chips & Guacamole||$3.25|
|Chips & Salsa||$1.95|
Chipotle Mexican Grill General Store Timings
|Sunday||10:00 AM – 2:00 AM|
|Monday||10:00 AM – 2:00 AM|
|Tuesday||10:00 AM – 2:00 AM|
|Wednesday||10:00 AM – 2:00 AM|
|Thursday||10:00 AM – 2:00 AM|
|Friday||10:00 AM – 2:00 AM|
|Saturday||10:00 AM – 2:00 AM|
Chipotle Mexican Grill History
Chipotle Mexican Grill was started by Steve Ells in 1993, with the headquarters in Denver, Colorado. The name “Chipotle” derives from the Nahuatl or Mexican name that pertains to a smoked, dried jalapeño chili pepper.
Before this, the founder, Steve Ells attended the Culinary Institute of America in Hyde Park, New York prior to becoming a line cook for Jeremiah Tower at Stars in San Francisco, California. That founding year, he opened the first restaurant in Colorado, near the University of Denver campus by borrowing $85,000 from this father, pretty similar to how other restaurant founders would start their business.
They started with the calculation that they will need to sell 107 burritos daily in order to gain a profit. However, in just after a month, the restaurant had sold over 1,000 burritos per day.
Today, specifically in 2017, Chipotle Mexican Grill now has over 2,400 restaurants. Unlike other food establishments, they do not offer their business for franchise, but instead maintain their commitment to sustainable ingredients.
Did you know that McDonald’s invested in the company? That’s right. In 1998, the world’s famous fast food chain made an initial minority investment in the company and in 2001, McDonald’s is the largest investor of Chipotle Mexican Grill. This investment allowed the company to expand to 16 restaurants in 1998 to over 500 stores in 2005. However, in October 2006, McDonald’s divested from Chipotle Mexican Grill, along with their other investments. But they knew how to land on this fall. Following the divestment of McDonald’s, the Mexican restaurant chain bought back the very few franchises it had sold and became 100 percent company-owned. In 2007, Chipotle Mexican Grill went public.
Between November of 2017 to March 2018, Chipotle Mexican Grill faced a change in leadership, from founder and chief executive officer Steve Ells to Taco Bell CEO Brian Niccol. However, Steve Ells would continue his position as chairman of Chipotle Mexican Grill. It was during this time that the stock price of the restaurant went up to more than 12 percent after the change in leadership.
Chipotle Mexican Grill Interesting Facts
Since then, Chipotle Mexican Grill has stayed true to their commitment of being real. In fact, they among the first national restaurant brands to commit to goals on local and organic produce. They are the first restaurant brand to commit using only responsibly-raised meat, following the highest animal welfare standards. No added hormones ever.
They also care about Mother Earth. In 2018, they started recycling their used plastic gloves into waste bags that they use in 43 percent of their restaurants. They have been offering career opportunities to people who need them. This is their way to cultivate a better world.
Here are more interesting facts about Chipotle Mexican Grill.
Founder Steve Ells started the flagship Chipotle in an abandoned ice cream store, particularly in one of Colorado’s once-hopping Dolly Madison Ice Cream shops. Its architecture reflects its humble beginnings. Moreover, the crusade of Steve Ells and the entire restaurant for serving food with high-quality ingredients started when Ells read an article in The Art of Eating detailing how some Iowa farmers raised their hogs in super-regulated environments. He asked for a sample, made some carnitas, and realized they tasted better. Thus, they started their commitment for using only high-quality ingredients.
Chipotle Mexican Grill is also known for creating viral ads, such as their popular “Scarecrow” ad. The restaurant also awards its best managers with $10,000 bonuses. Like Starbucks, they have a secret menu.
Everyone loves to dine in listening to great music, right? Well, their music is curated by a Brooklyn-based music curator. Chipotle is also awarding celebrities, Nationals outfielder Bryce Harper and Steven Tyler with free burritos every day for a year, according to Thrillist. Chipotle Mexican Grill. For real.